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Matcha Tea

Yoshi en offers an unparalleled selection of the highest-quality organic matcha from Japan. Across all quality grades, our expert tea sommeliers select only the finest matcha, sourced directly from passionate organic tea farms. From cultivar selection and multi-week shading to traditional granite stone grinding, every detail is handled with exceptional care. Our matcha is packaged directly at the source to preserve its freshness, and each harvest undergoes independent laboratory testing to ensure the highest standards of purity.

Premium Grade | Matcha Latte

Our Premium Grade Matcha is grown by our partner farmers according to strict organic standards and shaded for two weeks or longer. This results in a pleasant umami flavour, a high chlorophyll content, and a pronounced sweetness accompanied by a delicate, refined bitterness. Our Premium Grade Matcha is the ideal choice for regular matcha enjoyment and also perfectly suited for preparing matcha lattes.
  1. Premium 90 P.

    Japan | Blend

    From €14.90

    €372.50 / 1kg

  2. Premium 91 P.

    Shizuoka | Blend

    €16.90

    €422.50 / 1kg

  3. Premium 92 P.

    Kagoshima, Japan

    From €19.90

    €497.50 / 1kg

  4. Premium 92 P.

    Kagoshima & Shizuoka | Blend

    €20.90

    40g

    €522.50 / 1kg

  5. Premium 92 P.

    Kagoshima | Okumidori

    €21.90

    40g

    €547.50 / 1kg

  6. Premium Grade 93 p.

    Shibushi | Saemidori

    €22.90

    40g

    €572.50 / 1kg

Super Premium Grade

Exquisite, meticulously cultivated matcha from the top terroirs of Uji, Hoshino, and Aichi, as well as the mist-shrouded mountains of Kirishima. Ground on traditional granite stone mills, carefully shaded for extended periods, and produced using cultivars especially suited for matcha – simply exceptional.
  1. Super Premium 95 P.

    Uji | Okumidori

    €23.90

    40g

    €597.50 / 1kg

  2. Super Premium 95 P.

    Kagoshima | Tsuyuhikari / Blend

    €24.90

    40g

    €622.50 / 1kg

  3. Super Premium 95 P.

    Shibushi | Saemidori

    €24.90

    40g

    €622.50 / 1kg

  4. Super Premium 95 P.

    Aichi | Asahi & Gokō

    €24.90

    40g

    €622.50 / 1kg

  5. Super Premium 95 P.

    Kirishima | Blend

    €24.90

    40g

    €622.50 / 1kg

  6. Super Premium 96 P.

    Hoshino | Blend

    €26.90

    40g

    €672.50 / 1kg

  7. Super Premium 96 P.

    Toyota | Komakage

    €28.90

    40g

    €722.50 / 1kg

Ceremonial Grade

The “elite” of matcha, available only in limited quantities and perfect for special occasions and the Japanese tea ceremony. Made exclusively from the most sought-after cultivars, featuring hand-picked harvests, the longest, most elaborate shading process, and the finest grinding on traditional granite stone mills.
  1. Ceremonial Grade 97 P.

    Kikugawa | Tsuyuhikari

    €31.90

    40g

    €797.50 / 1kg

  2. Ceremonial Grade 97 P.

    Kikugawa | Okumidori

    €32.90

    30g

    €1,096.67 / 1kg

  3. Ceremonial Grade 97 P.

    Kikugawa | Gokō

    €33.90

    30g

    €1,130.00 / 1kg

Contest Grade

Our exclusive collection of the world’s finest organically-grown matcha, crafted by Japan’s most outstanding matcha farmers. These matcha teas are hard to come by even in Japan, with only a few kilograms produced per variety each year. From their silky-soft mouthfeel to their deep, vibrant emerald green colour and heavenly umami flavour, these exquisite matcha teas surpass even the finest conventionally-grown matcha.
  1. Contest Grade 98 P.

    Uji | Yama no Ibuki

    €36.90

    20g

    €1,845.00 / 1kg

  2. Contest Grade 98 P.

    Uji | Samidori, Yama no Ibuki, Asahi

    €38.90

    20g

    €1,945.00 / 1kg

  3. Contest Grade 98 P.

    Toyota | Asahi

    €42.90

    20g

    €2,145.00 / 1kg

  4. Contest Grade 99 P.

    Uji | Samidori

    €52.90

    20g

    €2,645.00 / 1kg

  5. Contest Grade 99 P.

    Uji | Saemidori

    €54.90

    20g

    €2,745.00 / 1kg

  6. Contest Grade 99 P.

    Uji | Samidori

    €54.90

    20g

    €2,745.00 / 1kg

  7. Contest Grade 99 P.

    Uji | Gokō

    €58.90

    20g

    €2,945.00 / 1kg

  8. Contest Grade 100 P.

    Uji | Saemidori

    €64.90

    20g

    €3,245.00 / 1kg

  9. Contest Grade 100 P.

    Uji | Ujihikari

    €64.90

    20g

    €3,245.00 / 1kg

  10. Contest Grade 100 P.

    Uji | Saemidori, Ujihikari, Samidori

    €76.90

    20g

    €3,845.00 / 1kg

Matcha Lattes & Value Bags

The editorial team’s recommendation for matcha lattes: our most popular premium matcha teas at a special 100g value price. These organic matcha pair wonderfully with all types of (plant-based) milk, making every matcha latte a true delight. All of our premium grade matcha teas are also perfectly suited for pure enjoyment as usucha, making them the ideal affordable choice for frequent matcha drinkers.
  1. Culinary Grade

    Kakegawa | Blend

    €19.90

    100g

    €199.00 / 1kg

  2. Premium 90 P.

    Japan | Blend

    €26.90

    100g

    €269.00 / 1kg

  3. Premium 91 P.

    Shizuoka | Blend

    €29.90

    100g

    €299.00 / 1kg

  4. Premium 92 P.

    Kagoshima, Japan

    €34.90

    100g

    €349.00 / 1kg

Matcha Kits

Practical kits with everything you need to whip up a bowl of matcha, as well as sets for supplying all the essential green teas and the nutrients they contain.
  1. Set

    2-piece set

    €27.36 €28.80

  2. Set

    4-piece set

    €50.54 €53.20

  3. Set

    3-piece set

    €81.99 €86.30

  4. Set

    4-piece set

    €103.74 €109.20

  5. Set

    3-piece set

    €144.69 €152.30

  6. Set

    4-piece set

    €168.34 €177.20

Green Tea Sets

Matcha & green tea tasting sets featuring our bestselling Matcha Uji Premium alongside a high-quality green tea from Kagoshima, Japan. A dedicated Matcha Tasting Set is also available for a comparative tasting of two distinct quality grades. To support a well-rounded intake of essential green tea nutrients, we specially developed our Green Tea Base Sets, which include all the key green tea varieties. All teas are sourced from carefully selected farms in pristine natural surroundings, where cultivation practices go far beyond organic standards.
  1. Set

    Premium & Super Premium

    €42.56 €44.80

    2x40g

    €532.00 / 1kg

  2. Set

    2-piece set

    €29.89 €31.80

    40g+200g

    €124.54 / 1kg

  3. Set

    2-piece set

    €29.89 €31.80

    40g+100g

    €213.50 / 1kg

  4. Tasting Set

    2-piece set

    €38.35 €40.80

    40g+100g

    €273.93 / 1kg

  5. Premium

    Gyokuro, Sencha, Bancha

    €42.09 €44.30

    3x100g

    €140.30 / 1kg

  6. Set

    Gyokuro, Sencha, Bancha, Matcha

    €60.99 €64.20

    4x100g

    €152.48 / 1kg

  7. Set

    Gyokuro, Sencha, Bancha, Matcha

    €75.24 €79.20

    4x100g

    €188.10 / 1kg

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