Matcha Tea
Haruno Organic

Premium 91 P.

SKU
8037-bio-config
A premium organic all-rounder Matcha from the prime terroir of Kirishima in Japan. Creamy and revitalising, this everyday Matcha is perfect for whisking into frothy Usucha tea or Matcha latte. Available as a 40g tin or large 100g bag.
Character Delicately bitter, sweet, revitalising, everyday all-rounder
Tea Farm Renowned JAS & EU Organic certified farm
Terroir Kirishima, Kagoshima, Japan
Harvest 1st, early May 2023
Cultivar Yutakamidori, Saemidori and others
Milling Ball milled in 2023
Shading 21 days, Jikagise
Altitude 350–500m above sea level
Steaming Short (asamushi, 20-40 sec)
Grade 91/100 P. (Matcha category) – Premium
€16.90 €16.90

Delivery : 1–3 business days

Incl. VAT, excl. Shipping

SKU
8037-bio-config
€422.50 / 1kg

Tea Farm

The tea leaves for this Matcha, aka Tencha, are grown according to strict JAS Organic standards in the picturesque mountains of Kirishima, which literally translates to "fog Island." As the name suggests, the region is very misty due to its warm southerly location blessed with abundant water. This fog not only adds to the shading process of the Tencha, but also provides year-round natural sun protection that helps to encourage the development of sweetness and umami in the leaves.

Character

Taste

This Matcha opens with a strong yet pleasant, refreshing bitterness that quickly gives way to a soft sweetness and full, creamy texture. This wonderful everyday premium organic Matcha is perfect for whisking into frothy Usucha tea: as prepared in the Japanese tea ceremony, as well as providing an elegant base for Matcha lattes.

Texture

Creamy, milky

Matcha

Made of finely ground shade-grown leaves, Matcha is one of the finest Japanese teas. Unlike other green teas it is made from the whole leaf and is therefore packed with nutrients. Good matcha has an intense, sweet taste and plenty of umami with barely any tartness even when prepared as thick, concentrated Koicha, as drunk in the traditional Japanese tea ceremony.

Laboratory Tests

We go to great lengths to identify the finest organic tea farms across the world’s most celebrated terroirs. All our teas are sourced directly from the farmer and, with a few exceptions, are certified organic or come from pesticide-free farms. Each batch of tea for every harvest is tested for pesticides and other pollutants in an independent German lab to ensure they meet our strict quality standards as well as HACCP food safety requirements.

Yoshi En

Our comprehensive portfolio focuses on organic, single-origin teas sourced directly from renowned farms. We believe in creating partnerships with farmers who share our values and are committed to sustainable, responsible tea cultivation. Thanks to these strong relationships our exciting range is constantly growing and evolving. As an international team of dedicated and passionate tea experts, we are committed to preserving centuries-old tea culture while ensuring it remains relevant and continues to bring joy in the present. About Yoshi En.

Cultivation & Processing

Kirishima has long been perceived as an exceptionally mystical, hallowed place – as evidenced by the awe-inspiring Kirishima Shrine originally built in the 6th century in the heart of the "misty island." The famed fog that covers the region results in a constant mild, humid climate that provides optimal conditions for tea cultivation. What's more, the Kirishima terroir is characterised by mineral- and nutrient-rich volcanic soil, which gives the Matcha from this region an exceptional richness and complexity.

Our JAS and EU Organic certified tea farm prides itself on its traditional approach to tea cultivation, making the most out of Kirishima's natural resources, which they are committed to preserve through sustainable, environmentally-friendly farming.

Single Origin

This Matcha comes from one tea farm in Kirishima and is packed into airtight packaging on site.

Organic Certification

Preparation

Making Matcha

Using a Chashaku bamboo scoop, put two heaped scoops (about 1 tsp) into a Matcha bowl – or for an extra smooth result sift the Matcha first using a fine mesh strainer. Then pour approximately 80ml of 60°C to 80°C hot water into the bowl without pouring directly onto the powder to avoid clumping.

Next take a Chasen Matcha whisk and place it in the bowl at an angle of about 90° to the base. Now gently but quickly move the whisk back and forth in a tight zigzag motion, without pressing it into the base or sides as much as possible, to achieve the classic Matcha foam. Make sure to avoid circular movements, and the faster the whisking is performed the fluffier the foam. Practice makes perfect – enjoy!

Packaging & Storage

Our 40g tin of Matcha is packed in a protective foil bag inside an airtight screw lid tin lined with BPA-free plastic, while our 100g bag is a high-quality, airtight, resealable standing zipper pouch made of 9 protective layers. After opening it is recommended to refrigerate the Matcha in its original packaging to protect it from moisture, odour, light and oxidation. Always allow Matcha to reach room temperature before opening the packet to prevent condensation forming. For frequent drinkers in cooler, drier climates, a week’s worth of Matcha may be stored in an opaque, airtight container – such as our Matcha caddies – and kept at room temperature for about a week.

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